The 2023 styles to stock up on now, according to experts, along with one potent reminder of what modern jewellery buyers want.
Once a jewelry trend reveals itself, all of us in the industry know we can count on it to stick around for quite a few seasons. So with that in mind, fresh takes on tennis necklaces and other classic gold-and-diamond fashion jewels remain solidly in demand going into 2023.
So, too, are charms that allow for personalization, storytelling, and the marking of important milestones. Enamel will continue its run in 2023, while permanent jewelry remains a runaway retail success, especially if you’re catering to a younger clientele.
Beyond these well-established examples, however, lie two paradigm shifts most retailers are likely aware of by now—and if not, they should be: Lab-grown diamonds (LGD) and genderless jewels are now unequivocally mainstream.
The big prediction regarding the former is that the category is poised to make a major splash on the fine fashion jewelry scene. “2023 will be the year when more LGD fine fashion jewelry hits the stores, and retailers should embrace this opportunity as consumers have been asking to see it,” Marty Hurwitz, CEO of The MVEye, a market research and jewelry consulting firm, tells JCK.
Like lab-grown diamonds, gender-fluid jewelry (or jewelry that might still be marketed as “men’s jewelry”) has begun the transition from novel idea to evergreen category, making it not just a safe 2023 investment, but a wise one.
In fact, it’s a good idea to stop assigning gender to jewelry altogether, says Jennifer Gandia, co-owner of Greenwich St. Jewelers in New York City. “There’s so much more conversation around sexuality and gender,” she says. “And with there being so much more openness around that conversation, it is empowering people who maybe didn’t think of themselves as jewelry wearers to think about wearing a piece of jewelry.”
What other jewelry trends should you be paying attention to in 2023? JCK put that question to top industry pros and came up with a list of six not-to-miss trends and one key takeaway about what today’s consumers want from their jewelry.
